IBF CPF

CPF is for everyone who is involved in demand forecasting. The need for demand forecasting is increasing by long supply lines, rapidly evolving products and unpredictability of demand. The risks of an incorrect forecast are rising.

In collaboration with the Institute of Business Forecasting & Planning (IBF) Visie Partners offers the course “Certified Professional Forecaster” (CPF).

The course is best suited for:

Marketing professionals

Marketing professionals use forecasting to determine the expected demand for new products and services as well as existing demand products. Different forecasting techniques may be required depending on the stage of the product life cycle the product is in. The effect of sales promotions, product introductions, competitor activities and other factors need to be considered. If the planning is not done properly it can cause an unnecessary loss in sales and excess inventory.

In this course you learn how to select effective forecasting models and measure their performance.

Sales Managers

Sales Managers use forecasting techniques to translate sales, delivery schedules and customer contract performance to sales predictions. Sales managers have knowledge of the market and they are responsible for the recording of sales data that determine the quality of the forecast.

In this course you learn about the importance of data management as a foundation for forecasting.

Operations Managers and Supply Chain Managers

Operations Managers and Supply Chain Managers use sales forecasts to find a match with the required production levels. Information about the reliability of the forecast is used to plan for safety stock levels at different points in the distribution channel.

Finance Managers

Finance Managers should have knowledge of different forecasting techniques to assess the impact of forecasts and their reliability on the profitability and cash flows. Demand forecasting techniques may also be used to make estimates such as price fluctuations, interest rates and use them in the development of financial scenarios.

During the CPF course, you learn how to choose the best-suited forecasting method and how to measure and improve forecast performance. As planning processes require teamwork, we will also cover the different roles in the planning organization. Forecast performance measurement is also about learning when the forecasting method should be revised. Finally, you will learn about the importance of analyzing historical transactions as these can serve as a predictor of future developments.

Register for the two day course Certified Professional Forecaster now.